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The 2 college students who fell in love over Snapchat promise they weren’t paid

A pair of University of Wisconsin-Madison students who took their campus Snapchat story by storm Thursday night turned into internet stars by Monday. And while the more cynical among us may have...

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Snapchat's Cinco de Mayo lens turns you into a giant taco

May 5 is Cinco de Mayo, a day synonymous with margaritas and Mexican food.Snapchat is letting its more than 100 million users celebrate in a special way: by becoming a taco.If you open Snapchat on May...

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A college student declared her love on Snapchat and captivated the whole campus

A student from the University of Wisconsin-Madison posted a short video to her school's Snapchat Story, declaring her love for a "guy wearing a Viking's jersey" whom she had seen in a previous UW snap...

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Snapchat orchestrated a huge dance off at Utah State and helped two students...

The students of Utah State currently have the world's attention, and it's all because of Snapchat.A live story in the app called "Epic Night: Utah State" includes a fierce debate over the merits of...

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A horror movie coming out next month was filmed entirely on Snapchat

With no real surprises to be had with cinema's found footage formula, a gambit of a film being entirely filmed using Snapchat has us intrigued.  Sickhouse is a horror film from the mind of Hannah...

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TECH POWER RANKINGS: The 10 coolest things in tech this week

Hello and welcome to Tech Insider's first-ever technology power rankings!In this weekly feature, you can learn about all the hottest things trending in the world of technology.Our rankings reflect the...

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Snapchat CEO Evan Spiegel and model Miranda Kerr just bought a $12 million...

Snapchat CEO Evan Spiegel is apparently moving on to bigger things in the Brentwood section of Los Angeles.After buying a $3.3 million house there in late 2014, the 25-year-old has now purchased a...

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People are casually comparing Snapchat's CEO to Pablo Picasso

Recode published an extensive profile of Snapchat founder and CEO Evan Spiegel on Monday.One of the most interesting details though is that the several sources who interviewed for the story casually —...

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Alfie Deyes now has more viewers on Snapchat than YouTube

Alfie Deyes, the YouTube star whose "Pointless Blog" videos have 5 million subscribers on YouTube, can get about 16 million views for his Snapchat videos and stories, he told Business Insider...

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How one student came up with a genius way to use Snapchat to land him his...

Graham Allgood had been applying to internships, only to find his emails unreturned or résumé shoved into piles.That's when he decided to do something different to stand out from the crowd.He turned to...

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Advertisers love Snapchat's priciest ad format — and that ought to worry its...

It's hard to think of many ad formats — particularly online ad formats — that people not only actively engage with, but send to all their friends.But Snapchat has cracked it.For Halloween 2015,...

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Try this to keep Snapchat from destroying your battery life

Let's face it: Snapchat is a battery life hog.Even if you use Snapchat just periodically throughout the day, you'll notice that it's one of the main culprits for draining your phone's battery.While we...

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Snapchat is changing how people celebrate major events

When David Rose was planning how to ask his girlfriend to prom, he thought of Snapchat.Like most teenagers, the 17-year-old resident of Lakeland, Florida was already a heavy Snapchat user."I had...

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Snapchat to lease part of Santa Monica Airport, including 8 hangars

Snapchat has expanded out of its beloved Venice Beach neighborhood and into an airport.The Santa Monica City Council approved a $3 million-a-year lease for Snapchat to take over space at the Santa...

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Snapchat is selling an ice cube tray shaped like a ghost for some reason

Snapchat doesn't just make one of the hottest messaging apps on earth. It also makes... ice cube trays?You can buy an official Snapchat ice tray on Amazon right now for $12.99. "Ice cubes are ephemeral...

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Snapchat moves to help publishers not on Discover

This story was delivered to BI Intelligence "Digital Media Briefing" subscribers. To learn more and subscribe, please click here.Snapchat is reportedly working on introducing a new algorithm that will...

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How to find Snapchat's hidden dalmatian dog selfie lens

Snapchat is synonymous with silly selfies thanks to its animated lenses.One of the most popular lenses turns you into a dog with a playful tongue. Snapchat recently made it so that the lens adds a...

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Facebook and Snapchat are reaping the benefits of the explosion of mobile...

Millennials are spending more time than ever watching short-form video content on their mobile devices, and players like Facebook and Snapchat are reaping the benefits.These platforms — which capture...

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JPMorgan may be taking over your Snapchat feed this weekend — here's why

You may notice JPMorgan Chase taking over your Snapchat feed this weekend — that is, if you're anywhere near a college campus.The bank is rolling out a massive campaign to honor college graduates...

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Here's why that little blue dot keeps appearing in your Snapchat messages

Are you wondering what the tiny blue dot means in your Snapchat messages? Or why it sometimes turns into a smiley face emoji for seemingly no reason?Don't worry. We've got you covered.Since Snapchat...

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